The most powerful tool in the logo designer’s toolbox is often the symbol. Defining the identity of the company is crucial when creating the visual face of the brand. The designer must carefully contemplate on how the logo defines the identity and how others will perceive it. A strong logo will embody the company’s identity […]
With more and more people creating both personal and commercial websites it makes sense that web design wireframe tools are on the rise. Rather than using desktop versions of these applications, many website prototyping tools are now cloud based; meaning that they can be accessed via a web browser, shared online and updated by multiple […]
If the first taste is in the eye, an impressive e-commerce website design is extremely important when promoting an online store. It conveys the unique character of the brand whilst reassuring visitors to shop online. When designing a new online store, designers should take various factors into consideration such as strategic online selling principles, and […]